Super Mario: How Nintendo Conquered America
Description
In 1981, Nintendo of America was a one-year-old business already on the brink of failure. Its president, Mino Arakawa, was stuck with two thousand unsold arcade cabinets for a dud of a game (Radar Scope). So he hatched a plan.
Back in Japan, a boyish, shaggy-haired staff artist named Shigeru Miyamoto designed a new game for the unsold cabinets featuring an angry gorilla and a small jumping man. Donkey Kong brought in $180 million in its first year alone and launched the career of a short, chubby plumber named Mario.
Since then, Mario has starred in over two hundred games, generating profits in the billions. He is more recognizable than Mickey Mouse, yet he’s little more than a mustache in bib overalls. How did a mere smear of pixels gain such huge popularity?
Super Mario tells the story behind the Nintendo games millions of us grew up with, explaining how a Japanese trading card company rose to dominate the fiercely competitive video-game industry.
Shipping
- Delivery: All orders are supplied from Brisbane, Australia. Comics Etc endeavour to process and dispatch orders which are in stock within 1-2 business days. Delivery of orders will take an approx 3-10 business days*. Parcels are delivered via Australia Post’s eParcel standard service.
- Click & Collect: Comics Etc offers in-store pick up from our Brisbane City store at 81 Elizabeth Street. You will be notified via email once your order is available for collection.
*Shipping times are dependant on your location and are a guideline and subject to change. For more information please refer to our Shipping & Returns Page.
Returns
Comics Etc does not accept returns for change of mind. Comics Etc will accept returns due to damage caused by production fault.For more information please refer to our Shipping & Returns Page.
Pre-orders
Orders containing a mixture of in-stock and pre-order items are only dispatched once all items are in stock.For more information please refer to our Shipping & Returns Page.
